Buffalo Wild Wings (BWLD) has prospered in the down economy by appealing to an ever-widening group of consumers,
Investor’s Business Daily reported.
The strong value proposition of the nationwide restaurant chain includes broadcasting multiple sporting events and a price point about $2 to $3 less per person than competitors Applebee’s, Chili’s and TGI Friday’s, according to IBD.
The company currently has 815 locations in 47 states, with expansion plans in the works for California, the Pacific Northwest, and the Northeast, according to IBD. The company also plans to open 100 new locations in Canada over the next few years.
One of the chain’s biggest concerns is the fluctuating price of chicken wings, but any increase there could be offset by a slight expected rise in menu and alcoholic beverage prices, according to IBD.
BWLD is a
Cabot Top Ten Trader stock.
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